Does your Business need a Website?

Everyone around the world has a deep desire to start a business or become a business owner. Our motivations to own a business vary. Some people desire to leave their daily 9 to 5 jobs, while others are looking to make big money and become rich. I believe you too have your own reasons. Does it matter what motivates you to start a business? I don’t think so. The end goal will always be money.

Before we answer the topic question, the first question to ask is what type of business you want to start. Thereafter, you can decide whether you need a website or not. The types of business that need a website include Food and Catering, Construction and Real Estate, Hospitality and Tourism, Health and Wellness, and last but not least is Retail (Electronics or Clothing shop). These are a few businesses that could possibly succeed in Kenyan Market.

For instance, Food and Catering is a business that could thrive in Kenya: Either in the Capital city of Nairobi or in the upcountry. Do not get me wrong, businesses are challenging, but if you are a good planner, definitely you will succeed. When you look at the types of businesses I have mentioned above, all require good marketing to get clients. Therefore, a website acts as your C.V to the customers who have not yet interacted with your product. Having a Website proves your existence and credibility of business.

The benefits of owning a website for your business are more than the ones mentioned above. Even nowadays window shopping is no longer done physically, but on the internet. Of course, having a physical shop is important too. Let us not disregard that.

In conclusion, The Balance entity has a highly talented team that can help you activate your business online by building you a very easy to use and attractive website (UX/UI design).

Stay connected to find out how you market using your website thus increasing revenue for your business.

Thank you